The Daring Author podcast is back for another chapter!

In chapter forty-one we’re talking with Kate Hall about 2024 TikTok trends for authors. 

During our conversation, Kate reveals a new method she learned for creating unique content on TikTok and shares insights on the evolving TikTok trends for 2024. We also touch on the potential of TikTok for authors, the challenges of managing TikTok content, and the future of TikTok shops for book sales.

In this episode, we chat about:

  • Kate shared her predictions for upcoming trends on TikTok, emphasising the importance of high-quality video, longer content, and maintaining viewer engagement to stay ahead of the curve.
  • Kate discussed her journey into TikTok and how she developed a successful TikTok course for authors. If you’re feeling overwhelmed about TikTok, you’ll find Kate’s advice on batching content creation and maintaining a consistent posting schedule particularly helpful.
  • We delved into the power of aesthetically pleasing book covers and their impact on attracting customers. Kate shared her valuable tips for creating emotional connections with readers and driving sales through a compelling visual and emotive narrative.
  • Kate and I touched on the challenges of using certain words and symbols on TikTok without getting shadow banned, shedding light on the intricacies of navigating the platform’s guidelines.

Find out more about Kate’s TikTok course for authors and use code DARINGAUTHOR for 20% off – 

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